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This guide explains how to acquire LinkedIn credentials and configure a LinkedIn app in order to create a LinkedIn Ads connection in Maia. This connection can then be used to authorize the LinkedIn Ads component.

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Prerequisites

Before you can create a LinkedIn Ads connection in Maia, you need to create an app for the LinkedIn page that you want to fetch data for. For step-by-step instructions on creating an app, read the LinkedIn Create a new app for a LinkedIn page guide.
After you create a new app, it requires verification, which you can start by clicking Verify. However, you don’t need to verify the app in order to create a LinkedIn Ads connection in Maia.
If you already have an app for your LinkedIn page, continue with the steps below.

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Create a LinkedIn Ads connection

To acquire your LinkedIn credentials, configure your LinkedIn app, and create a LinkedIn Ads connection:
  1. In Maia, follow the steps to add a connection and select LinkedIn Ads as the provider.
  2. Copy the OAuth callback URL shown in the Values section. This URL is different depending on your account region, but will be similar to this example: https://projects.<region>.matillion.com/connections-oauth-redirect.
  3. Open your LinkedIn app in the LinkedIn developer portal.
  4. In the OAuth settings section of your app, paste the OAuth callback URL into the redirect URLs field. For more information, read the Configure your application step of Microsoft’s LinkedIn authentication guide.
  5. In the Products section of your app, select and add the Sign in with LinkedIn using OpenID Connect product. This may require approval—in this case, submit an access request. After access is granted, return to this guide.
  6. In the Auth section of your app, find and copy your Client ID and Primary client secret.
    • Make sure to copy your Primary client secret immediately, because it will only appear once.
    • When copying these values, some browsers may add a space to the end of the string. Watch out for this as it will cause the credentials to fail.
  7. In the Auth section of your app, copy the names of the scopes. For example, openid, profile, and email are the standard scopes.
  8. Return to Maia.
  9. Complete the fields in the Values section:
    • In Client ID, enter your LinkedIn Client ID.
    • In Client secret, enter your LinkedIn Primary client secret.
    • In Scope, enter the names of the scopes shown in your app in a list with no separators. For example:
  10. Click Authorize.
A new browser tab will open, connecting you to the third party. Select your account, and complete the connection. Upon success, this browser tab will close. Your new LinkedIn Ads connection will now appear in the Connections list, and can be used to authorize the LinkedIn Ads connector.

Related topics

ConnectionsLinkedIn Ads